Wireless Phone Service Provider

Objective

This client wanted to increase in-store visits are targeted locations, and especially during promotional periods.

 

Results

  • Client saw an increase in foot traffic at targeted locales
  • Campaign strategies began in one market and were expanded to three additional markets
  • Client has advertised consistently for over two years because of the positive effects of the strategies we have used

 

Strategy & Solutions

An effective primetime radio schedule to increase brand awareness is combined with on-site promotions team activations to draw in foot traffic to specific storefronts. We helped create excitement during specific periods of time by tying in endorsements from our most popular hosts and creating unique on-air promotions that leverage the support of other clients and events.

 

Campaign Samples

Radio Spot – “La llave mágica” on-air promotion

Radio Spot – “El Potrillo” endorsement and in-store promotion

Community Event – Thanksgiving food drive

Community Event – Back to school

Clients:

Cricket Wireless

Category:

Chavez Radio GroupPromotionRadio CampaignTalent Endorsement

Date:

Ongoing